Early this year, right after Christmas, I had the honor working on these proposal illustrations for a fabrication company that specializes in entertainment, environments and interactive experiences on a grand scale. These were concept designs that would actually be built for a mall Santa photo area and decorations throughout the mall. See the sketched people in each scene to get a sense of scale – MASSIVE!. It was a fantastical, creative, interactive Christmas music box theme experience for kids of all ages as they get their Santa photos taken. Created using Adobe Illustrator and Photoshop. Utilized some 3D tools within Photoshop as well. I initially provided black and white sketches and then over 35 final elements and variations. I’d love to do more work like this!
A few months ago I was contacted by the owner of Bay Breeze of South Atlanta to redesign the printed dining menu and rebranding the advertising of this one restaurant which is apart of a small chain of seafood restaurants in the Hampton, GA area. They wanted on upgrade on look and feel and wanted to use custom illustrations rather than relying on photos of the food. I visited the restaurant to talk with the owner and get a feel of the place and was treated to a very tasty lunch and dessert. One of the many reasons I like working for local restaurants is to get to try the yummy food! So I got to designing a new layout and wound up creating over 30 illustrations of seafood and other menu design elements. I also came up with the idea that each section/page would be color coded for easy navigation in the 8 page 11″ x 17″ menu.
Old Menu Design
New Menu Design
To Go Menu
After the main dining menu was complete I took the same content to reformat into a 17″ x 11″ double gate fold with 4 columns on each side.
Bay Breeze Seafood Restaurant website design
The owner then wanted the same custom illustrations, colors and textures on their website. So using their existing WordPress theme I updated the graphics and added an homepage sliders, illustrative backgrounds, menu section illustrations, email catcher, interactive map, social media sharing and all images and pages search engine optimized. Yet another pleased client realizing their brand across print, website and social media. Instead of showing a bunch a website screenshots, go check out how the navigation and mobile responsiveness works.
With all the design elements, new logo, painterly textures, fonts, colors on the menus and websites this new design was implemented to the Instagram, Twitter and Facebook posts of Bay Breeze of South Atlanta for a unified brand. Click the links to these accounts to get the full experience, but here is a “taste” of the Instagram profile that’s making me hungry just writing this.
The rebranding was a great success according to the owner and the wait staff. Let me know what you think with a comment below.
Contact me today for your updated restaurant branding!
Last year I was honored once again to work with Brad Jubin at APIVEO on an initiative to help bring peace and understanding between the urban community and the police that help protect and serve their city. I designed the logo and created the first poster of The Safe at Home Game which is a self-officiated baseball game that will be played between The L.E.A.D. Ambassadors and the Atlanta Police Department.
This time last year police killings of blacks were all in the news and sadly they are more so than ever today. I truly believe that one can be pro #blacklivesmatter and pro #copslivesmatter at the same time. There are thugs and bad cops in the USA that are a BIG problem, but the overwhelming majority blacks are decent law abiding citizens and the overwhelming majority of the police force do their job fairly and justly to help keep our cities safe and make tough, but right decisions in a split second on a daily basis. This is why now more than ever we need to come together as a community to support events like Safe At Home Game. It’s vital to ours kids and our future as a community to lift up those that are doing right in the world and show everyone that we all can truly can get along. The 2nd annual Safe At Home Game will have even more meaning and need in this Atlanta community and all of this great and free country we live in.
Safe At Home Poster 2016
So PLEASE come support the second annual Safe At Home Game played on August 20th, 2016 at GA Tech Russ Chandler Baseball Stadium! Our Kids, Our Cops, Our City!!